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Vision and Mission


'To be the most admired life insurance company by securing the financial future of our customers'


  • We are an honest life insurance company, committed to doing what is right.
  • We serve our customers through Long Term Savings, Protection and Retirement Solutions, delivered by our high quality Agency and Multi Channel Distribution Partners
  • We are business with strong social relevance and contribute to society by supporting causes in health and well-being

Our Values

Caring :Listens with respect and values differences – Acts with compassion

Credibility : Demonstrates knowledge and creates trust in others

Collaborative : Works together to achieve results

Excellence :Pursues highest quality

Did you know

We were the first Indian Life Insurer to be awarded ISO 9001:2000 and ISO 9001:2008 certification.


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